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22.06.2006 AUTODELTA ARE PLEASE TO ANNOUNCE THEIR NEW E-COMMERCE SHOP IS NOW ON-LINE

Autodelta is embarking on the most exciting and expansive year of its two-decade long existence and are now pleased to announce a new initiative for 2006, the arrival of the ‘second generation’ Autodelta e-commerce online shop.

”2006 has been a very busy year for Autodelta particularly as we have been developing a range of new products and performance enhancements for Alfa Romeo’s exciting and truly unprecedented range of new models: the Alfa 159, 159 Sportwagon, Brera and Spider,” says Autodelta’s Jano Djelalian. “The new line of products will upgrade all aspects of these cars, from engine performance to aftermarket accessories, all of which will begin to be rolled out over the next few months. At the same time our engineers are working on fully bespoke versions of each of these models.”

As the Alfa Romeo brand opens an exciting new chapter in their long ad illustrious history, it is fitting that Autodelta should also start a new chapter as it continue to lay claim to its place as Europe’s foremost and most innovative aftermarket Alfa Romeo tuner. This year the London-based firm has undertaken a series of structural and logistical changes to its overall operation that will strengthen and further improve its service.

“A strategic part of this programme has been to revamp and improve Autodelta’s on-line presence as we seek to embrace further the opportunities to improve interaction with customers world-wide that is presented by the internet,” adds Jano. “As we gear up for the arrival of the newest Alfa Romeo models, we have introduced a completely new online e-commerce shop. Our original shop – which was launched in 2002 – has proved very successful and we believed it was time to further improve on the formula.”

The ‘new generation’ of Autodelta online shop will be now available to view products and make purchases at its own stand-alone web location www.autodeltashop.com. While the shop itself is completely new, visually and for the online ordering process, we have created an improved ‘evolution’ of the previous shop, allowing regular users to immediately feel comfortable with the new system. The new online shop developed and managed by Interfuture Media is fully protected by 128-bit SSL encryption. Over the coming months the range of products available on www.autodeltashop.com will be increased, not only with lines for the Alfa 159, 159 Sportwagon, Brera and Spider, but also new products for existing models such as the Alfa 147, 156, GT, GTV and Spider.

Autodelta is gearing up for an exciting period. Before the end of the month full details of the ‘Autodelta European Tour 2006’ will be announced, while the presentation of the new Autodelta GT JTS Super (which follows closely on from the Autodelta 156 JTS Super, launched last month) is set for early July. “All the Autodelta staff would like to thank everyone for their continuing interest and commitment to our online shop over the last few years, and we look forward to further building our association in the future,” concludes Jano.